Thainess

A new wave of creativity is transforming Thailand. Thainess captures the country’s cultural vanguard—artists, designers, chefs, and tastemakers driving a national renaissance. With 40 profiles and striking visuals, the book reveals how “soft power” has become Thailand’s most dynamic export. Framed by an introductory essay and preface, Thainess offers an insider’s perspective on a culture where heritage and innovation meet, positioning Thailand as a creative force with global relevance.

Not Yet Published

$120.00 RRP

ISBN
9783967042122

Publish date
30 June 2026

Category
Art & Photography

Format
Hardback

Publisher
Gestalten

Page count
272

Dimensions
290 x 225 mm

About the author

PAUL ROJANATHARA is a cultural strategist and creative director known for his work on soft power, emerging trends, and story-telling. He is best known for the documentary Influencers and has been featured in Forbes, Fast Company, and HuffPost.

Thai Creativity Today

About the author

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